KOREANOW, the publisher of the local lifestyle guide 잡지magazine KOREANOW for international 방문객visitors, has announced a 협력partnership with GenesisBBQ Group. The 협업collaboration aims to expand stay-type 소비consumption among foreign 관광객tourists in Korea. This joint effort will focus on creating an integrated online and offline promotional structure designed to encourage actual visits and purchases by foreigners.
Strengthening 협력Cooperation for Foreign 관광객Tourists
KOREANOW is dedicated to its foreigner-friendly 매장store 캠페인campaign, while GenesisBBQ Group is actively enhancing its experiential 매장store 전략strategy. This 협력partnership was formalized as the brand 전략strategies of both companies naturally aligned.
Through this agreement, KOREANOW and GenesisBBQ Group aim to boost 소비consumption activities among foreign 관광객tourists during their stay in Korea. Specifically, they have planned joint 프로모션promotions designed to encourage actual 매장store visits.
프로모션Promotions at BBQ Village Songnidan-gil 지점Branch
KOREANOW has included a coupon 이벤트event, linked to the BBQ flagship 매장store, in its recently published spring 호issue 잡지magazine. 방문객Visitors who capture or photograph the advertisement within the 잡지magazine and present it at the BBQ Village Songnidan-gil 지점branch can receive a complimentary strawberry tea and macaron set.
This 이벤트event is scheduled to run until April 30th. However, a representative stated that it may conclude earlier if supplies are exhausted, advising 방문객visitors to confirm availability before their visit.
BBQ Village Songnidan-gil 지점Branch: A Premium Crossover 매장Store
The BBQ Village Songnidan-gil 지점branch is a premium flagship 매장store, spanning 160 pyeong, located in Songpa-gu, Seoul. This establishment moves beyond the traditional chicken-focused 메뉴menu by embracing a crossover concept.
The 매장store presents a diverse 메뉴menu of over 190 items, including brunch, bakery selections, coffee, and wood-fired pizzas. Notable offerings include bakery items crafted by professional patissiers, signature beverages, and handmade pizzas. The establishment operates distinct brunch and dinner services, segmented by time, to offer customers a differentiated dining 경험experience.
The Role of KOREANOW 잡지Magazine
KOREANOW 잡지magazine offers lifestyle-focused content tailored to the actual movements and behavioral patterns of foreign 방문객visitors. It primarily provides local 정보information on spaces such as shops, restaurants, cafes, accommodations, and alleyway commercial districts. This approach helps to lower the 언어language and 정보information barriers that foreigners might encounter in Korea.
The 잡지magazine features an intuitive design centered on photographs and icons, concise 언어language, and explanations that incorporate cultural context. Furthermore, it functions as an 정보information hub, bridging online and offline resources through QR-based multilingual 정보information, and actively spearheads the Foreigner-Friendly 매장Store 캠페인Campaign.
This 협업collaboration between KOREANOW and GenesisBBQ Group is anticipated to offer foreign 관광객tourists a richer and more convenient 경험experience during their stay in Korea. Both companies plan to continue their 노력efforts to revitalize 소비consumption among international 방문객visitors within the 국가country.
