Students in 건국대학교 의상디자인학과 have successfully launched their 자체 fashion brands, bringing them to market through a 실전형 수업 designed to prove the effectiveness of 실무 교육. The 'Fashion Startup' class empowered students to manage the 전 과정, from initial brand 기획 to 제품 distribution, as a 실제 프로젝트.
Practical 'Fashion Startup' Course in Action
학생 from 건국대학교 의상디자인학과 are showcasing the excellent 성과 of their 실무 창업 education through the 'Fashion Startup' 수업. This program goes beyond 이론 교육, enabling students to establish 실제 brands and challenge the 현장. By directly handling 전 과정 from brand 기획 to 제품 개발, 생산, marketing, and distribution, students gained vivid, 실무 경험 in the 패션 산업.
한태균 교수, who 운영 the fashion brand 'Seismik,' guided the 학생' startup process based on his extensive 현장 경험. Student teams successfully 사업자 등록, launched 실제 brands, and introduced their first 제품. They actively utilized crowdfunding platforms and their 자체 online channels to directly gauge 소비자 반응.
총, 11 Fashion Design 학생 participated in this 프로젝트, 성공적 establishing three unique fashion brands. This initiative serves as a 핵심 stepping stone for students to develop into well-rounded fashion professionals, equipped with both 이론 knowledge and 실무 역량.
Three Brands, Each with Unique Character
중 the three newly launched brands, 'Luvit' was founded by 학생 최하경, Jae-hyun Yoo (Class of '21), 왕가인, and 왕가루. They introduced a hooded zip-up jacket utilizing lace 소재. The design merges romantic sensibilities 영감 by a blooming 정원 with everyday 실용성, adding delicate lace 질감 to a casual hoodie for a 개성 style. This 제품 is available for purchase via funding on Tumblbug until June 15.
'ISO,' created by 학생 문재경, 정무진, and 조현민, reinterprets everyday 순간 captured with a film camera into 의류 and accessories. Their first collection features T-shirts and scarves adorned with photographic 작품. To deepen the brand's emotion and narrative, buyers receive a 'Film Letter' containing the 원본 사진 used in the 제품. ISO's debut collection can be explored on its 공식 웹사이트.
'Gyeol,' founded by 이진재, 김영서, 박예진, and 조아라, is a brand that seeks 균형 between 소재 질감 and 착용감. They introduced the 'Yoonseul Two-piece,' which blurs the 경계 between 해변 and 도심 wear. The 의류 features a subtly shimmering fabric, reminiscent of sunlight on water ('yoonseul'), and a wrap design that accommodates various 체형, ensuring a 착용감. Known for its high versatility, it can be worn as both beachwear and everyday attire. Gyeol's first collection is accessible via its 공식 Instagram account.
Educational Impact and Future Talent Development
This 'Fashion Startup' 프로젝트 holds significant 의미 because it allowed 학생 to go beyond simply creating 제품. They experienced the 전 과정 of engaging directly with 소비자 in the 현장 and verifying the 사업성 of their ventures. By navigating various 의사결정 processes and 문제 해결 scenarios inherent in 운영 a brand, students profoundly enhanced their understanding and 실무 역량 within the 패션 산업.
건국대학교 의상디자인학과 계획 to 지속적 expanding such 실무형 교육, which is closely linked with 산업 demands. Through these efforts, the department aims to actively support 학생 in becoming 핵심 인재 who can lead the rapidly evolving 패션 산업 with 창의성 and expertise.
