{"id":249,"date":"2026-03-31T02:04:46","date_gmt":"2026-03-31T02:04:46","guid":{"rendered":"https:\/\/kstories.kr\/en-ko\/fod260331006-enkr\/"},"modified":"2026-03-31T02:04:46","modified_gmt":"2026-03-31T02:04:46","slug":"fod260331006-enkr","status":"publish","type":"post","link":"https:\/\/kstories.kr\/en-ko\/fod260331006-enkr\/","title":{"rendered":"Dong-A Pharmaceutical Strengthens Energy Drink \ub77c\uc778\uc5c5Lineup with Zero-Sugar Eolbaksa Zero"},"content":{"rendered":"<div class=\"article type-a\">\n<div class=\"original-title\" style=\"font-size:1.4em;font-weight:bold;margin-bottom:10px;color:#333;line-height:1.4\">Dong-A Pharmaceutical Launches Eolbaksa Zero, Free from \uc124\ud0d5Sugar and \uce7c\ub85c\ub9ac \ubd80\ub2f4Calorie Burden<\/div>\n<div class=\"article-main-image\" style=\"margin:0 0 24px 0\"><img decoding=\"async\" alt=\"Image\" src=\"https:\/\/kstories.kr\/en-ko\/wp-content\/uploads\/sites\/5\/2026\/03\/fod260331006_01.jpg\" style=\"width:100%;max-width:100%;height:auto\" \/><\/div>\n<p style=\"margin-top:0\">Dong-A Pharmaceutical has launched Eolbaksa Zero, a new product designed to reduce \uc124\ud0d5sugar and calorie burden. This product was introduced with the aim of further strengthening its position in the energy drink \uc2dc\uc7a5market, building on the popularity of the existing Eolbaksa. Consumers can now healthily replenish their energy with Eolbaksa Zero.<\/p>\n<h2>Dong-A Pharmaceutical Strengthens Product Lineup with the Launch of New Eolbaksa Zero<\/h2>\n<p>Dong-A Pharmaceutical announced on the 30th that it recently launched Eolbaksa Zero, a new \uc81c\ud488product free from \uc124\ud0d5sugar and calorie burden. This new release follows the original Eolbaksa and is part of a strategy to actively target the energy drink \uc2dc\uc7a5market.<\/p>\n<p>Dong-A Pharmaceutical first introduced the delicious energy drink Eolbaksa in June of last year, receiving significant positive \ud53c\ub4dc\ubc31feedback from \uc18c\ube44\uc790consumers. Building on this popularity, the company has expanded its product \ub77c\uc778\uc5c5lineup with the release of the zero-sugar version, broadening consumer choice.<\/p>\n<h2>Key Features and \uc131\ubd84Ingredients of Eolbaksa Zero<\/h2>\n<p>Eolbaksa Zero is formulated to aid in \ud53c\ub85c \ud68c\ubcf5fatigue recovery and energy replenishment, containing 1000mg of \ud0c0\uc6b0\ub9b0taurine and three types of \ube44\ud0c0\ubbfc BVitamin B. Taurine, a key ingredient, is rich in amino acids and is known to assist in muscle recovery, liver detoxification, and the elimination of harmful oxygen radicals.<\/p>\n<p>The product maximizes \uccad\ub7c9\uac10refreshment by adding \ud0c4\uc0b0carbonation to the same lemon-lime flavor as the original Eolbaksa. With no added sugars, each 355mL \uce94can contains only 10kcal, making it a calorie-friendly option that can be enjoyed without \ubd80\ub2f4burden.<\/p>\n<h2>Purchase Locations and Launch \ud504\ub85c\ubaa8\uc158Promotion<\/h2>\n<p>Eolbaksa Zero can be purchased at major \ud3b8\uc758\uc810convenience stores nationwide and on the Bacchus Naver Brand Store. To celebrate the new products launch, Dong-A Pharmaceutical plans to run a 1+1 \ud504\ub85c\ubaa8\uc158promotion at \ud3b8\uc758\uc810convenience stores starting April 1st.<\/p>\n<p>This \ud504\ub85c\ubaa8\uc158promotion also allows for cross-purchases with the Eolbaksa Original product, further enhancing consumer convenience.<\/p>\n<h2>Dong-A Pharmaceuticals Customer-Centric Management \ucca0\ud559Philosophy<\/h2>\n<p>Dong-A Pharmaceutical stated that Eolbaksa Zero was launched to meet the \uc694\uad6cdemands of health-conscious \uc18c\ube44\uc790consumers by offering a product free from sugar and calorie burden. The goal is to provide vitality to \uc18c\ube44\uc790consumers fatigued by their daily routines.<\/p>\n<p>The company consistently practices Customer-Centric Management CCM, providing products and services that meet customer expectations. It is committed to actively reflecting consumer feedback to improve \ub9cc\uc871\ub3c4satisfaction and continuously enhance quality.<\/p>\n<p>With the launch of Eolbaksa Zero, Dong-A Pharmaceutical is expected to keep pace with changing consumer trends and further strengthen its \uacbd\uc7c1\ub825competitiveness in the energy drink \uc2dc\uc7a5market. It is anticipated to receive positive responses from \uc18c\ube44\uc790consumers who seek both health and taste.<\/p>\n<div class=\"kr-terms-box\" style=\"margin:0 0 20px 0;padding:14px 16px;border:1px solid #e5e7eb;background:#f8fafc;border-radius:12px;line-height:1.8\">\n<div style=\"font-weight:700;margin-bottom:8px\">\uc774 \uae30\uc0ac\uc5d0 \uc0ac\uc6a9\ub41c \ud55c\uad6d\uc5b4 \uc6a9\uc5b4<\/div>\n<div>\uc124\ud0d5(Sugar), \uce7c\ub85c\ub9ac \ubd80\ub2f4(Calorie Burden), \ubd80\ub2f4(burden), \ub77c\uc778\uc5c5(Lineup), \uc2dc\uc7a5(market), \uacbd\uc7c1\ub825(competitiveness), \uc18c\ube44\uc790(consumers), \uc81c\ud488(product), \ud53c\ub4dc\ubc31(feedback), \uc131\ubd84(Ingredients), \ud53c\ub85c \ud68c\ubcf5(fatigue recovery), \ud0c0\uc6b0\ub9b0(taurine), \ube44\ud0c0\ubbfc B(Vitamin B), \uccad\ub7c9\uac10(refreshment), \ud0c4\uc0b0(carbonation), \uce94(can), \ud504\ub85c\ubaa8\uc158(Promotion), \ud3b8\uc758\uc810(convenience stores), \ucca0\ud559(Philosophy), \uc694\uad6c(demands), \ub9cc\uc871\ub3c4(satisfaction)<\/div>\n<\/div>\n<div class=\"variant-nav\" style=\"margin:28px 0 0 0;text-align:right;line-height:1.2\"><a href=\"https:\/\/kstories.kr\/en\/fod260331006-en\" style=\"padding:8px 14px;border:1px solid #7c3aed;border-radius:10px;background:#ffffff;color:#6d28d9;font-size:14px;font-weight:700;line-height:1.2;text-decoration:none\">English version<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Dong-A Pharmaceutical Launches Eolbaksa Zero, Free from \uc124\ud0d5Sugar and \uce7c\ub85c\ub9ac \ubd80\ub2f4Calorie Burden Dong-A Pharmaceutical has launched Eolbaksa Zero, a new&hellip;<\/p>\n","protected":false},"author":11,"featured_media":248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[245,247,246,248],"class_list":["post-249","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-life","tag-dong-a-pharmaceutical","tag-energy-drink","tag-eolbaksa-zero","tag-zero-sugar"],"_links":{"self":[{"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/posts\/249","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/users\/11"}],"replies":[{"embeddable":true,"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/comments?post=249"}],"version-history":[{"count":0,"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/posts\/249\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/media\/248"}],"wp:attachment":[{"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/media?parent=249"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/categories?post=249"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kstories.kr\/en-ko\/wp-json\/wp\/v2\/tags?post=249"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}