{"id":1231,"date":"2026-06-15T01:26:06","date_gmt":"2026-06-15T01:26:06","guid":{"rendered":"https:\/\/kstories.kr\/en\/fab260609002-en\/"},"modified":"2026-06-15T12:38:57","modified_gmt":"2026-06-15T12:38:57","slug":"fab260609002-en","status":"publish","type":"post","link":"https:\/\/kstories.kr\/en\/fab260609002-en\/","title":{"rendered":"Glowdays Bolsters K-Beauty&#8217;s Position in Japan at @cosme Best Cosme Awards"},"content":{"rendered":"<div class=\"article\">\n<div class=\"article-inline-image\" style=\"margin:24px 0;text-align:center\"><img decoding=\"async\" alt=\"Image\" src=\"https:\/\/kstories.kr\/kr\/wp-content\/uploads\/sites\/2\/2026\/06\/fab260609002_01.jpg\" style=\"width:100%;max-width:100%;height:auto\" \/><\/div>\n<div class=\"original-title\" style=\"font-size:1.4em;font-weight:700;margin-bottom:12px;line-height:1.4\">Glowdays Bolsters K-Beauty&#x27;s Position in Japan at @cosme Best Cosme Awards<\/div>\n<p>Glowdays recently participated in Japan&#x27;s largest beauty award ceremony, the @cosme Best Cosme Awards, held in Tokyo, marking a significant step in supporting K-Beauty&#x27;s integration into the Japanese market. During the event, CEO Gong Jun-sik garnered considerable attention from local industry professionals by presenting five major K-Beauty mega-trends, derived from extensive data on their &#x27;Glowpick&#x27; platform. This initiative is anticipated to provide crucial insights, helping K-Beauty brands secure a sustainable presence in Japan.<\/p>\n<h2>Glowdays Participates in Japan&#x27;s Premier Beauty Awards, Elevating K-Beauty&#x27;s Status<\/h2>\n<p>Glowdays played a pivotal role in expanding K-Beauty&#x27;s presence in the Japanese market by participating in the @cosme Best Cosme Awards, Japan&#x27;s largest beauty award ceremony, recently held at the Aoyama Grand Hall in Tokyo. This event is renowned as the biggest beauty awards in Japan, wielding significant influence among beauty industry professionals and consumers alike.<\/p>\n<div class=\"article-inline-image\" style=\"margin:24px 0;text-align:center\"><img decoding=\"async\" alt=\"Image\" src=\"https:\/\/kstories.kr\/kr\/wp-content\/uploads\/sites\/2\/2026\/06\/fab260609002_02.jpg\" style=\"width:100%;max-width:100%;height:auto\" \/><\/div>\n<p>Glowdays&#x27; participation underscores its commitment to helping K-Beauty brands establish a stronger foothold in the Japanese market. Japan represents a market with high growth potential, and the continuous rise in interest in K-Beauty products makes this engagement particularly meaningful.<\/p>\n<div class=\"article-inline-image\" style=\"margin:24px 0;text-align:center\"><img decoding=\"async\" alt=\"Image\" src=\"https:\/\/kstories.kr\/kr\/wp-content\/uploads\/sites\/2\/2026\/06\/fab260609002_03-scaled.jpg\" style=\"width:100%;max-width:100%;height:auto\" \/><\/div>\n<h2>CEO Gong Jun-sik of Glowdays Unveils K-Beauty Mega-Trends<\/h2>\n<p>During a dedicated session at the awards, Gong Jun-sik, CEO of Glowdays, delivered an in-depth presentation on the topic of &#x27;K-Beauty Mega-Trends.&#x27; Based on a year&#x27;s worth of extensive user data collected through Glowdays&#x27; beauty review platform, &#x27;Glowpick,&#x27; CEO Gong analyzed Korean consumers&#x27; beauty trends and presented them as five key K-Beauty mega-trends.<\/p>\n<p>While the specific details of these five mega-trends were not disclosed, the data-driven analysis introduced by CEO Gong serves as a vital indicator of Korean consumers&#x27; evolving beauty purchasing patterns and preferences. Such insights are expected to provide K-Beauty brands looking to enter the Japanese market with practical guidance for strategic planning.<\/p>\n<h2>Supporting K-Beauty&#x27;s Sustainable Growth in the Japanese Market<\/h2>\n<p>Glowdays&#x27; presentation is regarded as a significant contribution to establishing K-Beauty in the Japanese market as a sustainable trend, rather than a fleeting fad. Objective analysis grounded in consumer data offers essential information for understanding local market characteristics and consumer needs.<\/p>\n<p>Glowdays plans to continue its diverse support activities to ensure K-Beauty brands successfully establish and grow in the Japanese market. This sustained effort is expected to enhance K-Beauty&#x27;s global competitiveness and, in the long term, expand its influence within the Japanese beauty market.<\/p>\n<div class=\"article-inline-image\" style=\"margin:24px 0;text-align:center\"><img decoding=\"async\" alt=\"Image\" src=\"https:\/\/kstories.kr\/kr\/wp-content\/uploads\/sites\/2\/2026\/06\/fab260609002_04-scaled.jpg\" style=\"width:100%;max-width:100%;height:auto\" \/><\/div>\n<div class=\"kstories-variant-link\" style=\"margin:18px 0 6px;text-align:right\"><a href=\"https:\/\/kstories.kr\/en-ko\/fab260609002-enkr\/\" style=\"padding:10px 18px;border:1px solid #7c3aed;border-radius:14px;color:#7c3aed;font-weight:700;text-decoration:none;background:#fff\">English-Korean Version<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Glowdays Bolsters K-Beauty&#x27;s Position in Japan at @cosme Best Cosme Awards Glowdays recently participated in Japan&#x27;s largest beauty award ceremony,&hellip;<\/p>\n","protected":false},"author":10,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"remote_featured_image_url":"https:\/\/kstories.kr\/kr\/wp-content\/uploads\/sites\/2\/2026\/06\/fab260609002_01.jpg","footnotes":""},"categories":[5],"tags":[1705,700,1703,1704,1707,1706,36],"class_list":["post-1231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fashion-beauty","tag-cosme","tag-beauty-trends","tag-glowdays","tag-glowpick","tag-gong-jun-sik","tag-japanese-beauty-market","tag-k-beauty"],"_links":{"self":[{"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/posts\/1231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/comments?post=1231"}],"version-history":[{"count":2,"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/posts\/1231\/revisions"}],"predecessor-version":[{"id":1242,"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/posts\/1231\/revisions\/1242"}],"wp:attachment":[{"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/media?parent=1231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/categories?post=1231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/kstories.kr\/en\/wp-json\/wp\/v2\/tags?post=1231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}