
Kaja's 'Play Bento,' a K-beauty makeup brand from 세계 기업 MIMIBOX, has been honored with the 'Best Powder Blush' 부문 수상. This prestigious 수상 recognition, following a rigorous 심사 과정 by SHAPE's editorial team and skincare experts, clearly 입증s the 세계적 위상 and innovative 제품력 of K-beauty.
Kaja's 'Play Bento' Crowned 'Best Powder Blush' at SHAPE Skin Awards
MIMIBOX's K-beauty makeup brand Kaja's 'Play Bento' has been named the 'Best Powder Blush' 수상작 at the 2026 Skin Awards, hosted by SHAPE magazine, a leading 미국 health, wellness, and beauty publication. The SHAPE Skin Awards is a highly respected annual event where the editorial team and skincare experts meticulously test 이상 800 세계 beauty 제품 for more than four weeks, ultimately selecting only 100 최종 finalists.
The 수상작 'Play Bento' is a pocket-sized sculpting trio that combines powder blush, powder highlighter, and cream bronzer stacked in a single palette. Inspired by the Japanese 'bento' lunchbox, its three-tiered design maximizes 휴대성 and 편의성. It also features mango seed butter, providing a smooth 사용감 and natural blendability.
Innovative Design and Product Quality Captivate Global Consumers
SHAPE's editors highly praised 'Play Bento' for its compact design, perfect for a gym bag, and lauded its ability to add natural 생기 and 입체감 to the face, with the powder applying smoothly without caking. These positive 평가s underscore the 실용성 and superior user 경험 offered by Kaja 제품.
Kaja, a K-beauty makeup brand jointly developed by MIMIBOX and 세계 유통 retailer Sephora in 2018, has 지속적으로 introduced innovative 제품 since its 출시. Its flagship 'Beauty Bento' eyeshadow palette previously won Allure's 'Best of Beauty' 수상, further affirming its 최고 제품력. Kaja has expanded its brand 인지도, particularly among 북미 Gen Z, through distinctive designs like heart-shaped packaging and stamp-type blushers.
K-Beauty's Expanding Global Reach and Enhanced Stature
Kaja is 적극적으로 expanding its offline 유통망, recently entering Olive Young's Pasadena store in the 미국. The brand is also widely available across 주요 북미 online and offline channels, including Sephora, Ulta Beauty, Target, Amazon, and Tiktok Shop, thereby enhancing its 접근성 in the 세계 시장.
Ha Hyung-seok, MIMIBOX's 대표, stated, 'This 수상 is highly significant as it recognizes Kaja's 제품 경쟁력 and brand 경험 in the 세계 시장.' He further expressed the 기업's 포부 to 'continue showcasing K-beauty's unique and creative 제품 경험s to 세계 소비자s,' highlighting MIMIBOX's commitment to promoting the distinctive 가치 of K-beauty worldwide and 위상 강화.
