Premium dessert 카페 Twosome Place has selected Wonhee of the 그룹 ILLIT as its new campaign 모델. Twosome Place announced that it plans to officially launch its Spring/Summer 시즌 캠페인 with Wonhee. This 협업 is expected to present a new 스타일 of 캠페인, different from previous ones.
The New 얼굴 of a Cinematic 캠페인
Twosome Place has consistently solidified its 위치 as an advertising 강자 by presenting ad 캠페인 each 시즌 that combine cinematic 비주얼 with powerful 메시지.
Previously, the 브랜드 has garnered 관심 with captivating 스토리텔링 through 협업 with various 모델, including 배우 and 아티스트. This 시즌, by partnering with next-generation 아티스트 ILLIT Wonhee, Twosome Place plans to unveil a new 스타일의 캠페인 that differentiates itself from previous 노력.
The 매력 of ILLIT Wonhee, Representing the MZ 세대
ILLIT Wonhee, who has become the new 얼굴 of Twosome Place, is an 아티스트 representing Z세대, rapidly expanding her 존재감 by securing both public 인기 and a strong 팬덤.
While showcasing high-quality 퍼포먼스 on 무대, she also draws 관심 with her natural and honest 모습 in entertainment 쇼 and various 콘텐츠, building 매력 across 세대. 기대 is high for what 시너지 will emerge from the 만남 of the bright and vibrant 에너지 of ILLIT Wonhee and Twosome Place, and what new 장르 of 광고 will be created.
출시 of Spring/Summer 시즌 Campaign and 영상 공개
This 시즌s 캠페인 with ILLIT Wonhee will focus on the overall Spring/Summer 제품군. Twosome Places 전략 is to expand its 브랜드 경험 based on a diverse 제품 라인업 suited for the 시즌.
Through this, the 브랜드 plans to deliver everyday 디저트 경험 in a more trendy 방식. Notably, a 캠페인 영상 combining ILLIT Wonhees new 매력 with Twosome Places unique sophisticated 연출 will be released this April.
Twosome Place Anticipates Fresh 활력
Twosome Place conveyed its 기대 that ILLIT Wonhees bright and lively 에너지 will add fresh 활력 to this 캠페인.
As a 브랜드 that has garnered 관심 with differentiated 광고 every 시즌, Twosome Place added that it will effectively articulate its unique 가치 through a new 장르 of 광고, different from previous ones.
The 협업 between Twosome Place and ILLIT Wonhee is expected to offer 소비자 a new 브랜드 경험. Much 관심 is focused on the 캠페인 영상 set to be released this April.
